This privacy policy describes how Direct Online Marketing, LLC (“DOM,” “we,” “us” or “our”) collects, uses, and shares information about you when you visit directom.com or interact with us.
Information We Obtain
Information is collected from you whenever you fill out a form. When filling out a form on our site, you may be asked to enter information such as your name, e-mail address, phone number or company name. However, you may visit our site anonymously.
In addition to the information you provide directly, we may automatically collect technical information when you visit our website, including your IP address, browser type, device information, the pages you view and how you arrived at our site. We collect this information through cookies and similar technologies, as described below.
Cookies
Parties to our website and other web properties (Web Presence) may use ‘cookie technology’ to collect website usage data and to improve our services. A cookie is a small piece of information stored on a computer to identify the browser during interactions on websites. Cookies may store items such as identifiers and user preferences. A website may set a cookie in your browser if your preferences allow it. A browser only permits a website to access the cookies it has set, not those set by other websites.
You may configure your browser to accept all cookies, reject all cookies or notify you when a cookie is set. Each browser is different, so check your browser’s ‘Help’ menu to learn how to change your cookie preferences.
We may use cookies to provide general internal and customer analytics. Browser-based analytics systems collect information about visitors to our Web Presence. We may use cookies for several reasons. We may also use cookies to deliver advertisements across the internet and content relevant to your interests by collecting and maintaining information about your web-surfing activity when you visit our Web Presence.
How We Use The Information We Obtain
Any of the information we collect from you may be used in one of the following ways:
- To personalize your experience (your information helps us to better respond to your individual needs).
- To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you).
- To improve client service (your information helps us to more effectively respond to your customer service requests and support needs).
- To administer a contest, promotion, survey or other site feature.
- To serve ads to you once you leave our site for purposes that may include sharing information about our company and services.
- To send periodic emails.
- To contact you with the information you request.
- To support our internal operations, including the use of business software and AI-powered tools to organize and respond to your requests.
Use of AI Tools
We use artificial intelligence (AI) tools as part of how we operate our business. This includes general-purpose AI assistants and AI features built into the business software we use.
When you submit information through our website, that information may be processed by AI tools as part of how we organize, route or follow up on your request. We choose business and enterprise tiers of AI tools that contractually agree not to use customer data, including the information you share with us, to train their AI models. Our internal policy prohibits team members from using personal or unapproved AI tools for client or business work.
We do not use AI to make automated decisions that produce legal or similarly significant effects about you. If you have questions about how AI is used in connection with your information, please contact us using the information at the bottom of this policy.
Information Sharing
We do not sell, trade or otherwise transfer to outside parties your personally identifiable information. This does not include trusted third parties who assist us in operating our website, conducting our business or servicing you, so long as those parties agree to keep this information confidential. Trusted third parties may include providers of website hosting, email and communications, customer relationship management, analytics, advertising platforms and AI-powered business tools as described above.
We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies or protect our or others’ rights, property or safety. However, we may provide non-personally identifiable visitor information to other parties for marketing, advertising, or other uses.
Your Rights Regarding Your Information
Depending on where you live and the laws that apply to you, you may have the following rights regarding the personal information we hold about you:
- The right to know what personal information we have collected about you, how we use it and who we share it with.
- The right to access a copy of the personal information we hold about you, and where the law provides for it, to receive that information in a portable format.
- The right to correct inaccurate or incomplete information.
- The right to delete your personal information, subject to certain exceptions (for example, when we are required to keep it for legal or business record purposes).
- The right to restrict or object to the processing of your personal information (such as unsubscribing from marketing lists) in certain circumstances, including for direct marketing purposes.
- The right to withdraw consent at any time where our processing is based on your consent.
- The right to opt out of the sharing of your personal information for cross-context behavioral advertising.
- We do not sell your personal information.
- The right to non-discrimination for exercising these rights. We will not deny you services, charge you different prices or provide a different quality of service because you exercised any of these rights.
- The right to lodge a complaint with a data protection supervisory authority, particularly if you are located in the European Economic Area, the United Kingdom, or Switzerland.
To exercise any of these rights, please contact us using the information at the bottom of this policy. We will respond to verified requests within the time required by applicable law. We may need to verify your identity before fulfilling a request.
International Visitors
Direct Online Marketing is based in the United States. If you visit our website or share information with us from outside the United States, please be aware that we will transfer and process the information you provide in the United States, where data protection laws may differ from those in your country.
If you reside in the European Economic Area, the United Kingdom or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR) and similar laws, including the rights described above. We process personal information based on legitimate business interests, your consent where applicable or other lawful bases. When we transfer personal data from these regions to the United States, we rely on appropriate safeguards such as Standard Contractual Clauses or other lawful transfer mechanisms.
If you reside in a country other than the United States, the European Economic Area, the United Kingdom, or Switzerland, your country may have its own data protection laws granting you specific rights regarding your personal information. If you would like to exercise rights under your local law or have questions about how we handle data from your country, please contact us using the information at the bottom of this policy.
How Long We Keep Your Information
We retain personal information for as long as we have an active business relationship with you or your organization, plus any period required by applicable law, tax and accounting requirements or our internal record-keeping needs. When we no longer need personal information for these purposes, we delete or anonymize it so it can no longer be associated with you.
Information Storage and Security
We have implemented a variety of security measures to protect the safety of your personal information when you enter, submit or access it. No security measure is perfect, and we cannot guarantee absolute security. If we become aware of a security incident that affects your personal information, we will notify you as required by applicable law.
Children’s Privacy
Our website and services are intended for businesses and business professionals, not children. We do not knowingly collect personal information from children under 13. If you believe we may have collected information from a child, please contact us. We will identify and delete the information we can reasonably associate with the child, and take other appropriate measures consistent with applicable law.
Your Consent
By using our site, you consent to our website privacy policy.
Changes To Our Privacy Policy
We periodically update this policy to reflect changes in our practices, in the tools we use and in applicable laws. If we make material changes, we will update the “Last updated” date at the top of this policy and post the changes on this page. We encourage you to review this policy periodically.
Contacting Us
If there are any questions regarding this privacy policy, if you would like to exercise any of your rights described above or if you would like to request an update to your information on file, you may contact us through the following methods:
Call us: +1-412-785-7671
Email us: legal@directom.com
Submit Contact form: directom.com/contact-us